What we did:
Implemented a staff engagement survey with an underpinning research base.
Why we did it:
To prioritise meaningful areas of action that make the biggest difference to staff and Norfolk residents.
How we did it:
The Council implemented a concise survey which was simple to complete, advertising this through diverse methods including computer lock screens, videos from heads of service, posters and briefings. They held a stakeholder workshop to contextualise the survey, generate non-predetermined questions, receive branding ideas and understand ‘hard-to-reach groups’. They used key driver analysis to help staff make sense of the data and facilitate discussions into what could make the biggest difference for staff, avoiding ‘survey data overwhelm’.
The results:
Fast turnaround from close of survey to reporting to the corporate board, in only 16 working days. Most importantly, it gave a strong evidence-base with resonance for fields allied to social care with quantitative and qualitative analysis providing credibility for corporate and analytical functions.